Atlas at Richland Road

Student housing content for Atlas at Richland Road — Welcome Back Week, the amenities, and the units themselves.

Business · Welcome Back Week · Returning client, four months

Leasing content has one job: make somebody picture living there. The spaces have to look like the version a resident actually sees, and the people in frame have to look like they want to be there.

Shot across several days and delivered as a set — an event recap, an amenities walk, and unit tours cut for social. Atlas has kept me on since; four months and counting.